Week of March 31st Consumers Will Keep Spending As U.S. Hurdles Fade: Economy Despite delayed tax refunds, rising fuel costs and a lagging economy, consumers are still spending and forecasted to spend even more. The Commerce Department report shows that retail sales increased 1.1% in February, marking the biggest gain in five months. Amazon Is The Most-Visited Online Retailer In … [Read more...]
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Toy Industry Article Round Up
03/22/2013 by 2 Comments
Week of March 17th Toy Industry Foundation Holds Record-Breaking Toy Drive At Toy Fair 2013 On The Toy Bank’s 10 year anniversary, the Toy Industry Foundation acquired over 42,000 donated toys and games, a 33% increase from last year’s toy drive. “Since The Toy Bank’s founding in 2003, caring toy companies have helped us to deliver the joy of play to more than 10 million disadvantaged … [Read more...]
Toy Industry Article Round Up
03/08/2013 by Leave a Comment
Week of March 3rd Websites Showcase Private-Label Baby Brands In an effort to drive new-parent traffic into their stores, and to their private-label baby products, supermarkets are employing dedicated websites. While providing relevant editorial content that engages young parents, the sites also extend special offers, e-coupons and more to develop “the baby shopper.” According to Jim … [Read more...]
Google Analytics 101
02/19/2013 by 3 Comments
Google Analytics. You’ve signed in a few times, it’s working, but now what? Lets dig into what the data is really telling you. Every business and website is different so I’m going to briefly walk you through the basics and let you determine what the data means based on your unique goals and marketplace. But, by walking you through some overall quantifying indicators (like bounce rate) … [Read more...]
