Welcome to PlayHappens – a digital publication brought to you by the Toy Industry Association, Inc. This information and engagement tool endeavors to provide opportunities to learn from and interact with experts in areas that support your business life and your world of play. Go-To-Market strategies, Business Tools and Research & Trends will be among the topics you will encounter every time you visit. Plus we invite you to share your “play” photos, videos and experiences in our interactive playground.
We at the Toy Industry Association believe that play happens every day, anywhere and that the desire to play is a natural human condition. Now we want you to have a place to read, write and share with us how play has inspired your products, your business, your life.
And don’t worry. We didn’t forget the fun! Every time you play with us at www.playhappens.org (submit a comment, upload media, participate in a poll and so on) you will earn points that can ultimately lead to very cool prizes. Learn more about our Rewards Program.
How people play and work inspired us to create this new digital publication and we hope you enjoy it as much as we do. We can’t wait to welcome you to our world – where PLAY HAPPENS!